Formula 1, full name being Formula One World Championship, is a sport of the highest class in automobilism which is determined by very rigid rules. Apart from having all the features of a sport, the beauty of Formula 1 lies in the advancement of technology, which is then reflected in the technical changes of the formula car. Races are held all over the world and the number of the fan base is constantly growing. The era which marked Formula 1, was being led by Bernie Ecclestone. Then, a very successful entrepreneur, he was the first to recognize that the time for televised races has come. However, besides the contractual relationship with Liberty Media, he was never open to any other type of sports promotions. The public relations department was almost non-existent and many aspects of the sport were kept from the public. In this paper, the primary goal was to present the changes that took place in Formula 1 after the departure of Bernie Ecclestone in 2017, and in the research part of the paper the goal was to showcase how Formula 1 interacts with fans on its two highly followed social networks - Instagram and Facebook. The author concludes that communication has become quite open and Formula 1 has come closer to its fans. No secrets are kept anymore and Formula 1 is trying to approach its fan base in various ways. The progress of Formula 1 communication is very significant and since 2017 a number of changes have taken place.